Oktavia, Reno, 		Amrullah, Amrullah, 		Oktovianus, Oktovianus, 		Rachmatullah, Adam, AND 		Hamzah, Hanafi.
" From Innovation to Pricing: Examining the Mediating Role of Product Quality in SME Coffee Shops" <em>TRJ Tourism Research Journal</em> [Online], Volume 10 Number 1 (10 April 2026)